Privacy Policy

This Privacy Policy describes how your personal information is collected, used and shared when you visit or make a purchase from SONOFAMY.COM (the "Site").

Personal Information We Collect

When you visit the Site, we automatically collect certain information about your device, including information about your web browser, IP address, time zone and some of the cookies installed on your device. In addition, as you browse the site, we collect information about the web pages or products you visit, which websites or search terms referred you to the site, and information about how you interact with the site. We refer to this automatically collected information as "Device Information".

We collect Device Information using the following technologies:

- "Cookies" are data files placed on your device or computer that often include an anonymous unique identifier. For more information about cookies and how to disable them, visit http://www.allaboutcookies.org.

- "Log files" track actions that occur on the Site and collect data such as your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps.

- Web beacons," "tags" and "pixels" are electronic files that are used to record information about your browsing of the Site.


In addition, when you make or attempt to make a purchase through the Site, we collect certain information about you, such as your name, billing address, shipping address, payment information (including credit card numbers), e-mail address and telephone number. We refer to this information as "Order Information".


When we refer to "Personal Data" in this Privacy Policy, we mean both Device Data and Order Data.


How do we use your personal information?

We use the Order Data we collect generally to process any orders placed through the Site (including processing your payment information, arranging for shipping, and sending invoices and/or order confirmations). In addition, we use this Order Information to:

- Communicate with you;

- Analyze our orders for potential risk or fraud; and

- When in line with the preferences you have shared with us, provide you with information or advertising related to our products or services.

We use the Device Information we collect to help us detect potential risk and fraud (in particular, your IP address) and, more generally, to improve and optimize our Site (for example, by generating analytics about how our customers browse and interact with the Site, and to evaluate the success of our marketing and advertising campaigns).

Sharing Your Personal Information

We share your Personal Information with third parties to help us use your Personal Information as described above. For example, we use Shopify to power our online store; you can learn more about how Shopify uses your Personal Information here: https://www.shopify.com/legal/privacy. We also use Google Analytics to help us understand how our customers use the Site - you can read more about how Google uses your Personal Information here: https://www.google.com/intl/en/policies/privacy/. You can also opt-out of Google Analytics here: https://tools.google.com/dlpage/gaoptout.

Finally, we may also share your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant or other lawful request for information that we receive, or to otherwise protect our rights.

Behavioral Advertising

As described above, we use your Personal Data to provide you with targeted advertising or marketing communications that we believe may be of interest to you. For more information on how targeted advertising works, you can visit the Network Advertising Initiative ("NAI") educational page at http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.

You can unsubscribe from targeted advertising using the following links:

- Facebook: https://www.facebook.com/settings/?tab=ads

- Google: https://www.google.com/settings/ads/anonymous

- Bing: https://advertise.bingads.microsoft.com/en-us/resources/policies/personalized-ads
In addition, you can opt out of some of these services by visiting the Digital Advertising Alliance opt-out portal at: http://optout.aboutads.info/.

Do Not Track

Please note that we do not alter our Site's data collection and use practices when we see a Do Not Track signal from your browser.

Your Rights

If you are a European resident, you have the right to access the personal information we hold about you and to request that your personal information be corrected, updated or deleted. If you wish to exercise this right, please contact us using the contact information below.



In addition, if you are a European resident, please be advised that we process your information to fulfill any contracts we may have with you (for example, if you place an order through the Site), or to pursue our legitimate business interests listed above. In addition, please note that your information will be transferred outside of Europe, including Canada and the United States.

Data Retention

When you place an order through the Site, we will retain your order data in our records unless and until you ask us to delete it.

Changes

We may update this privacy policy from time to time to reflect, for example, changes in our practices or for other operational, legal or regulatory reasons.

Minors

The Site is not intended for persons under the age of 18.

Please Contact Us

For more information about our privacy practices, if you have questions, or if you would like to file a complaint, please contact us by e-mail at contact@sonofamy.com.